UX Design

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A diverse group of four smiling professionals—two men in suits and two women in business attire—shakes hands and collaborates around a sleek conference table inside the sunlit MadCraft Office, overlooking a cityscape with open laptops, scattered documents, and dynamic purple geometric web design overlays.

Artificial intelligence Conversion Rate Optimization Lead Generation Performance SEO UX Design Website Design Website Development Whats next? 4 min read

Choosing a Web Design Company in Austin: 5 Factors Every Local Business Should Consider

In a market as vibrant as Austin, blending in is the same as being invisible. Before you sign a contract, read our guide on the 5 essential factors every local business must consider

Is your eCommerce website compliant with the European Accessibility Act? WCAG 2.1 compliance reminder by Madcraft

eCommerce Performance Trends UX Design Website Design 3 min read

Accessibility Deadline for Irish eCommerce

Is your eCommerce site ready for the June 2025 EU accessibility deadline? Learn what the European Accessibility Act means for Irish businesses.

Performance UX Design 4 min read

SEQ vs. SUS: Which Metric Delivers More Impactful Insights?

SEQ or SUS? Discover the key differences between these usability metrics and learn which one best suits your project for better user experience insights.

B2B eCommerce News Performance Trends & Updates UX Design 2 min read

What the European Accessibility Act (EAA) Means for Online Retailers

How Object-Oriented UX (OOUX) enhances collaboration between designers, developers, and stakeholders, making UX projects more efficient and user-focused.

Email Marketing News Performance Trends & Updates UX Design Video Marketing Website Development Whats next? 3 min read

How to Prepare Your Website for the European Accessibility Act (EAA) Compliance

The European Accessibility Act (EAA) introduces new digital accessibility standards for businesses in Ireland and the EU. With enforcement starting in June 2025, this guide outlines key steps to ensure your website meets WCAG 2.1 compliance.

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